Customer Pulse

Direct-vs-platform conversion · loyalty lift · repeat-buyer rate.
Total Customers (90d)
10
Deduped across all channels
Direct-Order Share
40.0%
4 direct · 6 via platform
Loyalty Members
5
Eligible for cross-brand tier benefits
Top-Customer LTV
$2,890
Over rolling 90-day window
NAME EMAIL ORDERS SPEND LAST ORDER SOURCE
Anthony Carter Loyalty anthonylcarter@gmail.com 47 $2,340.00 May 08, 2026 Direct
Sarah Miller sarah.m@email.com 23 $890.00 May 10, 2026 DoorDash
James Wilson jwilson@email.com 15 $620.00 May 04, 2026 UberEats
Emily Chen Loyalty emily.chen@email.com 34 $1,780.00 May 09, 2026 Direct
Michael Brown mbrown@email.com 8 $310.00 Apr 27, 2026 DoorDash
Jessica Rodriguez Loyalty jrod@email.com 52 $2,890.00 May 10, 2026 Direct
David Kim dkim@email.com 12 $480.00 May 01, 2026 GrubHub
Lisa Thompson Loyalty lisa.t@email.com 29 $1,420.00 May 07, 2026 Square
Robert Johnson rjohnson@email.com 6 $220.00 Apr 20, 2026 Toast
Amanda Wright Loyalty awright@email.com 41 $2,100.00 May 09, 2026 Direct